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MediaDailyNewsWPP Media Touts 'First-Of-Its-Kind Activation' With Criteo

The data deal with its "Open Intelligence" platform focuses on CTV and is being piloted with three suppliers - Roku, Samsung and Scripps - it said. ...

'The Whole Darn Arm' Launches -- Don't Forget The Hammer
Campaign message: "You can depend on the Arm & Hammer brand to roll up its sleeves mess aft ...
Free Speech Watchdogs Blast Proposed Omnicom-IPG Merger Conditions
The FTC's proposed merger conditions would prohibit Omnicom/IPG from directing ad dollars based on a publisher's political ...
Peet's Coffee Taps Katie Keil For CMO Role
Keil joined Peet's from MyFitnessPal, where she served as CMO since 2021. ...
MiLB Campaign Sets Guinness Record
The experiential campaign from Good Sport Creative traveled the country to garner signatures on an 8,000 pound baseb ...
Pennsylvania Rep Plans Two Journalism Funding Bills
Rep. Chris Rabb expects to introduce the two bills this year, saying they would reverse the loss ...
Gap Taps Nike Exec To Revive Athleta's Stalled Momentum
Maggie Gauger will replace Chris Blakeslee as president and CEO of the struggling brand. ...
Miller High Life Chills Out With Boozy Spaghett-sicle Push-Up Pops
The frozen treat is based on the Spaghett cocktail, which combines High Life, an aperitif and lemon. ...
YouTube To Use AI To Restrict Minors From Platform
YouTube will begin rolling out an AI-powered "age estimation model" on August 13 to determine whether U.S.-based use ...
YouTube To Use AI To Restrict Minors From Platform
YouTube will begin rolling out an AI-powered "age estimation model" on August 13 to determine whether U.S.-based use ...
Havas Reports 2.6% Growth in Q2
North America was the top performer by region with 4.6% growth driven by Havas Health which turned ...

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