MediaDailyNewsWatchdogs Blast Omnicom-IPG Merger Conditions
The FTC's proposed merger conditions would prohibit Omnicom/IPG from directing ad dollars based on a publisher's political or ideological views. ...
By Wendy Davis
Musk's X "expects that further evidence obtained in discovery or through regulatory and other investigations will result ...
By Wendy Davis
The new "Kroger Precision Marketing" unit combines the digital and in-store media of its 84.51 retail media operati ...
By Joe Mandese
Led by iProspect, the assignment secures the integrated media business for BMW, MINI, and BMW Motorrad across ...
By Steve McClellan
Maggie Gauger will replace Chris Blakeslee as president and CEO of the struggling brand. ...
By Sarah Mahoney
Streaming accounted for 40% of total upfront volume for Disney. The company says this is consistent with i ...
By Wayne Friedman
The cross-platform campaign promotes the streaming service's library of audiobooks. ...
By Danielle Oster
YouTube will begin rolling out an AI-powered "age estimation model" on August 13 to determine whether U.S.-based use ...
By Colin Kirkland
North America was the top performer by region with 4.6% growth driven by Havas Health which turned ...
By Steve McClellan